Unibet is one of Europe’s largest online gambling companies with over 5 million registered customers in over 150 countries. Unibet was founded in 1997 by Swedish Anders Ström and was focused initially on sports betting alone. Today, Unibet has grown into a full-fledged gaming site that consists of sports betting, casino, poker, bingo and games.
Redbet is part of the Bonnier group of companies, which targets mainly European customers. Part of the a larger media conglomerate, Redbet enjoys great visibility in key markets like Scandinavian area or UK. Redbet operates with licenses from different jurisdictions such as Malta and UK, allowing them to accept players from Europe and all over the world.
ComeOn is an online gambling brand started in 2008. It is distinguished from the other operators through its innovative thinking. ComeOn offers a unique combination of sports betting & casino bonus, while the poker room includes players from restricted countries as well at the tables, even though ComeOn does not accept them.
Betsafe was launched back in 2006, and is based and operated from Malta, an EU member. Betsafe enjoyed a great growth supported by regular promotions. With over 500,000 customers from over 100 countries, Betsafe is a solid gaming company. Betsafe owners also have another strong brand, Betsson, with vast operations in Europe as well.
Ladbrokes operations started back in 1886, and today it has over 14,000 employees in 5 countries. Ladbrokes is one of the biggest companies in the sports betting industry, with over 2600 betting shops. Ladbrokes betting shops can be found on many Premier League stadiums and British race courses. The online operates dates back since 2000.
William Hill is a known and respected name in the gaming industry, since 1934 when they launched their British sportsbook. The Internet business started operating in 1998 when they accepted the first bet over the web. William Hill is one of the largest British bookmakers, with over 2200 betting shops in the UK, offering it a great financial stability.
Betfair is the largest sports betting exchange in the world. It also provides a regular sportsbook, poker, casino and other games. The concept of betting exchange, quite similar to regular sports betting, means that players play against other players and not against the bookmaker. Overall, it usually means that the odds are higher than traditional bookmakers.